Gusto design system

What font does Gusto use?

Gusto’s website uses Boogy Brut for headings and Matter for body text. Boogy Brut is not on Google Fonts; the closest free match is Figtree; Matter is not on Google Fonts; the closest free match is Manrope.

Gusto colour palette

Gusto’s home page is light (#FFFFFF background, #1C1B1A text). Its palette: #FFFFFF, #FDFDFB, #03393D, #000000, #1C1B1A, #00535C.

• #FFFFFF
  50.3% · backgrounds
• #FDFDFB
  33.3% · backgrounds
• #03393D
  4.2% · backgrounds
• #000000
  4% · backgrounds
• #1C1B1A
  3% · text
• #00535C
  1.6% · backgrounds
• #ECA4F7
  1.3% · backgrounds
• #6F6965
  0.6% · text
• #56514E
  0.6% · text
• #F7F5F2
  0.3% · backgrounds

Type scale

Each size the page sets text in, with its weight and line height. Gusto’s largest type is 120px at weight 700.

Spacing and shape

Spacing steps the page leans on: 4px, 8px, 12px, 16px, 20px, 24px, 32px, 40px, 48px, 64px, 80px, 84px.

Corner radii: 2px, 3px, 4px, 5px, 8px, 12px, 14px, pill. 7 shadow levels measured.

What makes Gusto look like Gusto

Almost entirely neutral: 93% of the page is painted in #FFFFFF and #FDFDFB; #03393D (4.2%) fills whole sections.

#00535C is an accent: 1.6% of the page, as small fills such as buttons and badges. Keep it to small areas.

#ECA4F7 is an accent: 1.3% of the page, as small fills such as buttons and badges. Keep it to small areas.

The largest type (120px Boogy Brut) is bold (700), tracked to -0.021em.

Gusto DESIGN.md for Claude Code, Cursor and Lovable

A DESIGN.md is the brief an AI coding tool reads before it writes UI. This one carries everything on this page as rules a model follows: the allowed colours and what each is for, the fonts with free stand-ins, the type scale, spacing, corners, and the things Gusto’s design never does.

Put it in your project root and ask your tool to follow it: “Read DESIGN.md and build [your product] in this design language.” It describes a style, not Gusto’s product, so use your own name, words and images.

Download Gusto DESIGN.md · View it as text

As CSS variables

The measured values as CSS custom properties, with free fonts standing in for licensed ones. Use them to learn from or to start a project in a similar style; Gusto’s name, logo, words and images are theirs.

@import url("https://fonts.googleapis.com/css2?family=Manrope:wght@300;400;500;600;700&display=swap");
@import url("https://fonts.googleapis.com/css2?family=Figtree:wght@400;500;600;700&display=swap");

:root {
  --color-background: #FFFFFF; /* Background */
  --color-surface: #F7F5F2; /* Surface */
  --color-text: #1C1B1A; /* Text */
  --color-text-muted: #56514E; /* Text muted */
  --color-border: #D1CECC; /* Border */
  --color-action: #FDFDFB; /* Action */
  --color-on-action: #1C1B1A; /* On action */
  --color-link: #00535C; /* Link */
  --color-positive: #1E7676; /* Positive */
  --color-03393d: #03393D; /* 4.2% of the page, as fills */
  --color-000000: #000000; /* 4% of the page, as fills */
  --color-eca4f7: #ECA4F7; /* 1.3% of the page, as fills */
  --font-body: "Matter", "Manrope", sans-serif; /* Matter on the site; Manrope renders */
  --font-display: "Boogy Brut", "Figtree", sans-serif; /* Boogy Brut on the site; Figtree renders */
  --font-interface: georgia, serif; /* georgia */
  --type-display-1: 120px; /* Display 1, weight 700 */
  --type-display-1-leading: 108px;
  --type-display-1-tracking: -0.021em;
  --type-display-2: 110px; /* Display 2, weight 400 */
  --type-display-2-leading: 115.5px;
  --type-display-2-tracking: -0.023em;
  --type-display-3: 72px; /* Display 3, weight 400 */
  --type-display-3-leading: 72px;
  --type-display-4: 48px; /* Display 4, weight 500 */
  --type-display-4-leading: 48px;
  --type-display-4-tracking: -0.052em;
  --type-headline-large: 32px; /* Headline Large, weight 600 */
  --type-headline-large-leading: 48px;
  --type-headline-medium: 28px; /* Headline Medium, weight 500 */
  --type-headline-medium-leading: 28px;
  --type-headline-small: 24px; /* Headline Small, weight 500 */
  --type-headline-small-leading: 28.8px;
  --type-headline-small-tracking: -0.017em;
  --type-title-large: 20px; /* Title Large, weight 400 */
  --type-title-large-leading: 28px;
  --type-title-small: 18px; /* Title Small, weight 400 */
  --type-title-small-leading: 27px;
  --type-body-large: 16px; /* Body Large, weight 400 */
  --type-body-large-leading: 19.2px;
  --type-body-small: 14px; /* Body Small, weight 400 */
  --type-body-small-leading: 24px;
  --type-body-small-tracking: 0.023em;
  --type-label: 13px; /* Label, weight 300 */
  --type-label-leading: 19.5px;
  --space-4: 4px;
  --space-8: 8px;
  --space-12: 12px;
  --space-16: 16px;
  --space-20: 20px;
  --space-24: 24px;
  --space-32: 32px;
  --space-40: 40px;
  --space-48: 48px;
  --space-64: 64px;
  --space-80: 80px;
  --space-84: 84px;
  --space-88: 88px;
  --space-96: 96px;
  --space-120: 120px;

How this was measured

PikSpec’s scanner read the gusto.com home page in Chrome at 1440px wide on 15 October 2026: the computed styles of its elements, the fonts that rendered and how much of the page each colour covers. Websites change; capture the page yourself with PikSpec for today’s values, any page, and exports in five formats.

Gusto is a trademark of its owner. This page is an independent measurement and is not affiliated with or endorsed by Gusto.

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