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Measured design system

Vercel design system

The fonts, colours, type scale, spacing and corner radii of vercel.com, measured from its home page with PikSpec.

In short: Vercel’s website uses Geist Sans for headings and body text. Geist Sans is free on Google Fonts as Geist. Vercel’s home page is light (#FAFAFA background, #171717 text) and uses #171717 for its main actions. Its palette: #FAFAFA, #FFFFFF, #171717, #4D4D4D, #000000, #EBEBEB.

Updated

What font does Vercel use?

Vercel’s website uses Geist Sans for headings and body text. Geist Sans is free on Google Fonts as Geist.

FontUsed forWeightsFree to use?
Geist SansCSS name: GeistSansBody400, 450, 500Yes, Google Fonts (Geist)
Geist MonoCode400, 500Yes, Google Fonts

Vercel colour palette

Vercel’s home page is light (#FAFAFA background, #171717 text) and uses #171717 for its main actions. Its palette: #FAFAFA, #FFFFFF, #171717, #4D4D4D, #000000, #EBEBEB.

  • #FAFAFA
    92.1% · backgrounds
  • #FFFFFF
    3.4% · backgrounds, drawings
  • #171717
    3.3% · backgrounds, text
  • #4D4D4D
    0.9% · text
  • #000000
    0.3% · drawings
  • #EBEBEB
    Surface
  • #297A3A
    Positive

Type scale

Each size the page sets text in, with its weight and line height. Vercel’s largest type is 64px at weight 400.

StyleSizeWeightLine heightFont
Display Large64px40064pxGeist Sans
Display Small56px45056pxGeist Sans
Headline24px45032pxGeist Sans
Body Large16px45024pxGeist Sans
Body Small14px40020pxGeist Sans
Label11px50020pxGeist Sans

Spacing and shape

Spacing sits on a 4px grid: 4px, 8px, 12px, 16px, 20px, 24px, 32px, 40px, 44px, 48px, 80px.

Corner radii: 4px, 6px, pill. 6 shadow levels measured.

What makes Vercel look like Vercel

Almost entirely neutral: 99% of the page is painted in #FAFAFA and #FFFFFF.

#0070F3 is an accent: under 0.1% of the page, used for text and small fills such as buttons. Don't fill large areas with it.

#297A3A is an accent: under 0.1% of the page, used for text only. Don't fill large areas with it.

The largest type (64px GeistSans) is regular weight, not bold (400), tracked to -0.06em.

Vercel DESIGN.md for Claude Code, Cursor and Lovable

A DESIGN.md is the brief an AI coding tool reads before it writes UI. This one carries everything on this page as rules a model follows: the allowed colours and what each is for, the fonts with free stand-ins, the type scale, spacing, corners, and the things Vercel’s design never does.

Put it in your project root and ask your tool to follow it: “Read DESIGN.md and build [your product] in this design language.” It describes a style, not Vercel’s product, so use your own name, words and images.

Download Vercel DESIGN.md · View it as text

As CSS variables

The measured values as CSS custom properties, with free fonts standing in for licensed ones. Use them to learn from or to start a project in a similar style; Vercel’s name, logo, words and images are theirs.

@import url("https://fonts.googleapis.com/css2?family=Geist:wght@400;450;500&display=swap");
@import url("https://fonts.googleapis.com/css2?family=Geist+Mono:wght@400;500&display=swap");

:root {
  --color-background: #FAFAFA; /* Background */
  --color-surface: #EBEBEB; /* Surface */
  --color-text: #171717; /* Text */
  --color-text-muted: #4D4D4D; /* Text muted */
  --color-action: #171717; /* Action */
  --color-on-action: #FFFFFF; /* On action */
  --color-positive: #297A3A; /* Positive */
  --color-000000: #000000; /* 0.3% of the page, as drawings */
  --font-body: "GeistSans", "Geist", sans-serif; /* GeistSans on the site; Geist renders */
  --font-code: "Geist Mono", "Geist Mono", monospace; /* Geist Mono */
  --type-display-large: 64px; /* Display Large, weight 400 */
  --type-display-large-leading: 64px;
  --type-display-large-tracking: -0.06em;
  --type-display-small: 56px; /* Display Small, weight 450 */
  --type-display-small-leading: 56px;
  --type-display-small-tracking: -0.06em;
  --type-headline: 24px; /* Headline, weight 450 */
  --type-headline-leading: 32px;
  --type-headline-tracking: -0.04em;
  --type-body-large: 16px; /* Body Large, weight 450 */
  --type-body-large-leading: 24px;
  --type-body-large-tracking: -0.02em;
  --type-body-small: 14px; /* Body Small, weight 400 */
  --type-body-small-leading: 20px;
  --type-label: 11px; /* Label, weight 500 */
  --type-label-leading: 20px;
  --type-label-tracking: 0.018em;
  --space-1: 4px;
  --space-2: 8px;
  --space-3: 12px;
  --space-4: 16px;
  --space-5: 20px;
  --space-6: 24px;
  --space-8: 32px;
  --space-10: 40px;
  --space-11: 44px;
  --space-12: 48px;
  --space-20: 80px;
  --radius-sm: 4px;
  --radius-md: 6px;
  --radius-full: 9999px;
}

How this was measured

PikSpec’s scanner read the vercel.com home page in Chrome at 1440px wide on 14 October 2026: the computed styles of its elements, the fonts that rendered and how much of the page each colour covers. Websites change; capture the page yourself with PikSpec for today’s values, any page, and exports in five formats.

Vercel is a trademark of its owner. This page is an independent measurement and is not affiliated with or endorsed by Vercel.

Similar light designs: Airbnb · Airtable · Allbirds · Anthropic · Apple · Arc

Questions

What font does Vercel use?

Vercel’s website uses Geist Sans for headings and body text. Geist Sans is free on Google Fonts as Geist.

What are Vercel’s brand colors?

Vercel’s home page is light (#FAFAFA background, #171717 text) and uses #171717 for its main actions. Its palette: #FAFAFA, #FFFFFF, #171717, #4D4D4D, #000000, #EBEBEB.

Is there a DESIGN.md for Vercel?

Yes: download it from this page (/design-systems/vercel/DESIGN.md). It is measured from vercel.com with PikSpec, with licensed fonts replaced by free matches, and works with Claude Code, Cursor, Codex, Lovable and v0.

How can I build a website in Vercel’s style?

Use the values on this page as design tokens, swap any licensed font for its free match, and use your own name, words and images. PikSpec’s Build with AI turns a capture like this into a prompt and starter project for Lovable, Claude, v0, Cursor or Claude Code.

Is this Vercel’s official design system?

No. It is measured from the rendered vercel.com home page on 14 October 2026 and is not affiliated with or endorsed by Vercel. Names and roles are inferred; the values are what the page displayed.

Contact PikSpec

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