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Measured design system

PostHog design system

The fonts, colours, type scale, spacing and corner radii of posthog.com, measured from its home page with PikSpec.

In short: PostHog’s website uses Round Hog for headings and body text. Round Hog is not on Google Fonts; the closest free match is Figtree. PostHog’s home page is light (#FFFFFF background, #111111 text) and uses #CD8407 for its main actions. Its palette: #E5E7E0, #EEEFE9, #FDFDF8, #FFFFFF, #000000, #374151.

Updated

What font does PostHog use?

PostHog’s website uses Round Hog for headings and body text. Round Hog is not on Google Fonts; the closest free match is Figtree.

FontUsed forWeightsFree to use?
Round HogCSS name: RoundHogBody400, 500, 600, 700, 800Licensed. Free match: Figtree
Source Code ProCode500Yes, Google Fonts

PostHog colour palette

PostHog’s home page is light (#FFFFFF background, #111111 text) and uses #CD8407 for its main actions. Its palette: #E5E7E0, #EEEFE9, #FDFDF8, #FFFFFF, #000000, #374151.

  • #E5E7E0
    30% · backgrounds
  • #EEEFE9
    24.7% · backgrounds
  • #FDFDF8
    10.7% · backgrounds
  • #FFFFFF
    9.8% · backgrounds
  • #000000
    6.7% · backgrounds
  • #374151
    5.4% · text
  • #F3F4EE
    3.7% · backgrounds
  • #111827
    2.4% · text
  • #111111
    2% · text
  • #65675E
    1.6% · text

Type scale

Each size the page sets text in, with its weight and line height. PostHog’s largest type is 36px at weight 800.

StyleSizeWeightLine heightFont
Display36px80040pxRound Hog
Headline Large30px70040pxRound Hog
Headline Small24px70032pxRound Hog
Title Large20px70028pxRound Hog
Title Small18px50027pxRound Hog
Body Large17px50025.5pxRound Hog
Body Medium15px50026.6667pxRound Hog
Body Small14px60020pxRound Hog
Label 113.86px60019.3985pxRound Hog

Spacing and shape

Spacing sits on a 4px grid: 4px, 8px, 12px, 16px, 20px, 24px, 28px, 32px, 48px, 56px, 64px, 72px.

Corner radii: 2px, 3.59231px, 4px, 5.64506px, 6px, 6.67144px, 7.69781px, pill. 6 shadow levels measured.

What makes PostHog look like PostHog

Almost entirely neutral: 97% of the page is painted in #E5E7E0 and #EEEFE9.

#320601 is an accent: 0.8% of the page, used for drawings only. Don't fill large areas with it.

#B62AD9 is an accent: 0.7% of the page, as small fills such as buttons and badges. Keep it to small areas.

The largest type (36px RoundHog) is bold (800), tracked to -0.025em.

PostHog DESIGN.md for Claude Code, Cursor and Lovable

A DESIGN.md is the brief an AI coding tool reads before it writes UI. This one carries everything on this page as rules a model follows: the allowed colours and what each is for, the fonts with free stand-ins, the type scale, spacing, corners, and the things PostHog’s design never does.

Put it in your project root and ask your tool to follow it: “Read DESIGN.md and build [your product] in this design language.” It describes a style, not PostHog’s product, so use your own name, words and images.

Download PostHog DESIGN.md · View it as text

As CSS variables

The measured values as CSS custom properties, with free fonts standing in for licensed ones. Use them to learn from or to start a project in a similar style; PostHog’s name, logo, words and images are theirs.

@import url("https://fonts.googleapis.com/css2?family=Figtree:wght@400;500;600;700;800&display=swap");
@import url("https://fonts.googleapis.com/css2?family=Source+Code+Pro:wght@500&display=swap");

:root {
  --color-background: #FFFFFF; /* Background */
  --color-surface: #E5E7E0; /* Surface */
  --color-text: #111111; /* Text */
  --color-text-muted: #374151; /* Text muted */
  --color-border: #BFC1B7; /* Border */
  --color-action: #CD8407; /* Action */
  --color-on-action: #23251D; /* On action */
  --color-positive: #30ABC6; /* Positive */
  --color-negative: #F35454; /* Negative */
  --color-warning: #B17816; /* Warning */
  --color-eeefe9: #EEEFE9; /* 24.7% of the page, as fills */
  --color-fdfdf8: #FDFDF8; /* 10.7% of the page, as fills */
  --color-000000: #000000; /* 6.7% of the page, as fills */
  --color-f3f4ee: #F3F4EE; /* 3.7% of the page, as fills */
  --color-320601: #320601; /* 0.8% of the page, as drawings */
  --color-b62ad9: #B62AD9; /* 0.7% of the page, as fills */
  --color-eb9d2a: #EB9D2A; /* 0.6% of the page, as fills */
  --font-body: "RoundHog", "Figtree", sans-serif; /* RoundHog on the site; Figtree renders */
  --font-code: "Source Code Pro", monospace; /* Source Code Pro */
  --type-display: 36px; /* Display, weight 800 */
  --type-display-leading: 40px;
  --type-display-tracking: -0.025em;
  --type-headline-large: 30px; /* Headline Large, weight 700 */
  --type-headline-large-leading: 40px;
  --type-headline-large-tracking: -0.025em;
  --type-headline-small: 24px; /* Headline Small, weight 700 */
  --type-headline-small-leading: 32px;
  --type-headline-small-tracking: -0.025em;
  --type-title-large: 20px; /* Title Large, weight 700 */
  --type-title-large-leading: 28px;
  --type-title-small: 18px; /* Title Small, weight 500 */
  --type-title-small-leading: 27px;
  --type-body-large: 17px; /* Body Large, weight 500 */
  --type-body-large-leading: 25.5px;
  --type-body-medium: 15px; /* Body Medium, weight 500 */
  --type-body-medium-leading: 26.6667px;
  --type-body-small: 14px; /* Body Small, weight 600 */
  --type-body-small-leading: 20px;
  --type-label-1: 13.86px; /* Label 1, weight 600 */
  --type-label-1-leading: 19.3985px;
  --type-label-2: 13.34px; /* Label 2, weight 500 */
  --type-label-2-leading: 18.68px;
  --type-label-3: 13px; /* Label 3, weight 500 */
  --type-label-3-leading: 16.25px;
  --type-label-4: 12px; /* Label 4, weight 500 */
  --type-label-4-leading: 18px;
  --space-1: 4px;
  --space-2: 8px;
  --space-3: 12px;
  --space-4: 16px;
  --space-5: 20px;
  --space-6: 24px;
  --space-7: 28px;
  --space-8: 32px;
  --space-12: 48px;
  --space-14: 56px;
  --space-16: 64px;
  --space-18: 72px;
  --space-20: 80px;

How this was measured

PikSpec’s scanner read the posthog.com home page in Chrome at 1440px wide on 14 October 2026: the computed styles of its elements, the fonts that rendered and how much of the page each colour covers. Websites change; capture the page yourself with PikSpec for today’s values, any page, and exports in five formats.

PostHog is a trademark of its owner. This page is an independent measurement and is not affiliated with or endorsed by PostHog.

Similar light designs: Airbnb · Airtable · Allbirds · Anthropic · Apple · Arc

Questions

What font does PostHog use?

PostHog’s website uses Round Hog for headings and body text. Round Hog is not on Google Fonts; the closest free match is Figtree.

What are PostHog’s brand colors?

PostHog’s home page is light (#FFFFFF background, #111111 text) and uses #CD8407 for its main actions. Its palette: #E5E7E0, #EEEFE9, #FDFDF8, #FFFFFF, #000000, #374151.

Is there a DESIGN.md for PostHog?

Yes: download it from this page (/design-systems/posthog/DESIGN.md). It is measured from posthog.com with PikSpec, with licensed fonts replaced by free matches, and works with Claude Code, Cursor, Codex, Lovable and v0.

How can I build a website in PostHog’s style?

Use the values on this page as design tokens, swap any licensed font for its free match, and use your own name, words and images. PikSpec’s Build with AI turns a capture like this into a prompt and starter project for Lovable, Claude, v0, Cursor or Claude Code.

Is this PostHog’s official design system?

No. It is measured from the rendered posthog.com home page on 14 October 2026 and is not affiliated with or endorsed by PostHog. Names and roles are inferred; the values are what the page displayed.

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