Oura design system

What font does Oura use?

Oura’s website uses Editorial New for headings and Akkurat LL for body text. Editorial New is not on Google Fonts; the closest free match is Figtree; Akkurat LL is not on Google Fonts; the closest free match is Figtree.

Oura colour palette

Oura’s home page is light (#F7F1E8 background, #000000 text) and uses #2A72DE for its main actions. Its palette: #F7F1E8, #1C1B1A, #FFFFFF, #000000, #EFE6DB, #4A4741.

• #F7F1E8
  68.4% · backgrounds
• #1C1B1A
  12.7% · backgrounds
• #FFFFFF
  5.5% · backgrounds, drawings
• #000000
  5.2% · text, drawings
• #EFE6DB
  4.1% · backgrounds
• #4A4741
  3.2% · backgrounds, text
• #A8A5A0
  0.4% · text
• #696969
  0.2% · text
• #2A72DE
  0.1% · backgrounds
• #404040
  0.1% · backgrounds

Type scale

Each size the page sets text in, with its weight and line height. Oura’s largest type is 80px at weight 300.

Spacing and shape

Spacing steps the page leans on: 4px, 8px, 12px, 16px, 20px, 24px, 32px, 40px, 48px, 64px, 80px, 128px.

Corner radii: 1px, 2px, 3px, 4px, 6px, 8px, 12px, pill. 4 shadow levels measured.

What makes Oura look like Oura

Almost entirely neutral: 99% of the page is painted in #F7F1E8 and #1C1B1A.

#2A72DE is an accent: 0.1% of the page, as small fills such as buttons and badges. Keep it to small areas.

#1F72CD is an accent: under 0.1% of the page, as small fills such as buttons and badges. Keep it to small areas.

The largest type (80px Editorial New) is light, not bold (300), tracked to -0.05em.

Oura DESIGN.md for Claude Code, Cursor and Lovable

A DESIGN.md is the brief an AI coding tool reads before it writes UI. This one carries everything on this page as rules a model follows: the allowed colours and what each is for, the fonts with free stand-ins, the type scale, spacing, corners, and the things Oura’s design never does.

Put it in your project root and ask your tool to follow it: “Read DESIGN.md and build [your product] in this design language.” It describes a style, not Oura’s product, so use your own name, words and images.

Download Oura DESIGN.md · View it as text

As CSS variables

The measured values as CSS custom properties, with free fonts standing in for licensed ones. Use them to learn from or to start a project in a similar style; Oura’s name, logo, words and images are theirs.

@import url("https://fonts.googleapis.com/css2?family=Figtree:wght@300;400;600;700&display=swap");

:root {
  --color-background: #F7F1E8; /* Background */
  --color-surface: #FFFFFF; /* Surface */
  --color-text: #000000; /* Text */
  --color-text-muted: #4A4741; /* Text muted */
  --color-border: #D8D8D8; /* Border */
  --color-action: #2A72DE; /* Action */
  --color-on-action: #FFFFFF; /* On action */
  --color-negative: #FF6467; /* Negative */
  --color-1c1b1a: #1C1B1A; /* 12.7% of the page, as fills */
  --color-efe6db: #EFE6DB; /* 4.1% of the page, as fills */
  --font-body: "AkkuratLL", "Figtree", sans-serif; /* AkkuratLL on the site; Figtree renders */
  --font-display: "Editorial New", "Figtree", sans-serif; /* Editorial New on the site; Figtree renders */
  --type-display-1: 80px; /* Display 1, weight 300 */
  --type-display-1-leading: 88px;
  --type-display-1-tracking: -0.05em;
  --type-display-2: 68px; /* Display 2, weight 400 */
  --type-display-2-leading: 74.8px;
  --type-display-2-tracking: -0.03em;
  --type-display-3: 56px; /* Display 3, weight 400 */
  --type-display-3-leading: 61.6px;
  --type-display-4: 40px; /* Display 4, weight 300 */
  --type-display-4-leading: 40px;
  --type-headline: 24px; /* Headline, weight 100 */
  --type-headline-leading: 30px;
  --type-title-large: 20px; /* Title Large, weight 400 */
  --type-title-large-leading: 30px;
  --type-title-medium: 19.2px; /* Title Medium, weight 600 */
  --type-title-medium-leading: 24.96px;
  --type-title-small: 18px; /* Title Small, weight 700 */
  --type-title-small-leading: 27px;
  --type-title-small-tracking: 0.05em;
  --type-body-large: 16px; /* Body Large, weight 400 */
  --type-body-large-leading: 24px;
  --type-body-small: 14px; /* Body Small, weight 400 */
  --type-body-small-leading: 21px;
  --type-label-large: 13.01px; /* Label Large, weight 400 */
  --type-label-large-leading: 19.512px;
  --type-label-small: 12px; /* Label Small, weight 400 */
  --type-label-small-leading: 18px;
  --space-4: 4px;
  --space-8: 8px;
  --space-12: 12px;
  --space-16: 16px;
  --space-20: 20px;
  --space-24: 24px;
  --space-32: 32px;
  --space-40: 40px;
  --space-48: 48px;
  --space-64: 64px;
  --space-80: 80px;
  --space-128: 128px;
  --space-200: 200px;
  --radius-xs: 1px;
  --radius-sm: 2px;
  --radius-md: 3px;
  --radius-lg: 4px;
  --radius-xl: 6px;
  --radius-2xl: 8px;
  --radius-3xl: 12px;

How this was measured

PikSpec’s scanner read the ouraring.com home page in Chrome at 1440px wide on 15 October 2026: the computed styles of its elements, the fonts that rendered and how much of the page each colour covers. Websites change; capture the page yourself with PikSpec for today’s values, any page, and exports in five formats.

Oura is a trademark of its owner. This page is an independent measurement and is not affiliated with or endorsed by Oura.

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